Beth Noveck, Todd Park Named 2 of 100 Most Creative People in Business 2010

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lady-gagaWhat do pop artist Lady Gaga, filmmaker James Cameron, CTO of HHS Todd Park and Deputy CTO of White House Office of Science and Technology Policy Beth Noveck have in common? They all made FastCompany’s 100 Most Creative People in Business List for 2010.

Coming in at No. 35 on the list, Beth Noveck has demonstrated innovation and creativity in her role as deputy chief technology officer at the White House of Science and Technology Policy. Noveck has been a key player in leading President Barack Obama’s Open Government Initiative.

Noveck is an expert in technology and innovation. As an author of Wiki Government, founder of “Do Tank” and former law professor at New York Law School, Noveck has brought a new way of thinking to the White House. She and her team were responsible for creating and fostering public participation in the government. Noveck said, “Civic participation is vital to our democracy’s health.”

Todd Park, CTO of the Department of Health and Human Services, has been a leader of innovation in public health. Park’s leadership in bringing public-health data into the eyes of the public through the Community Health Data Initiative is what brings him into the No. 48 spot on the list.

Due to Park’s entrepreneurship, now data from obesity rates to smoking rates is easily available to developers and businesses. Park said it is not enough to just put data out there, “We want to market to people who can turn them into super cool apps.”  Bringing the data into public awareness will better inform Americans what HHS does, as well as improve overall healthcare.

The two federal government leaders on the list are well deserved and pretty inspiring. Perhaps next year, a federal government leader will make it into the top 10. However, competing against Lady Gaga for a top spot might be quite a feat.

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